MINNEAPOLIS — Countrywide Tire & Rubber Inc. has launched its Multiple Access Distribution (MAD) program, aimed at helping specialty tire retailers expand their product offerings while using Countrywide's distribution options.
The warehouse option allows retailers to receive products within two business days. The "LINK" option provides delivery of products in 20- or 40-foot container loads, direct from the factory. And the business-to-consumer option allows retailers to sell Countrywide products by adding them to their own website or posting them in-store, without acquiring additional inventory and storage overhead expenses.
Each option includes prepaid freight, co-branded marketing materials and custom labeling as needed, as well as order tracking and updates, Countrywide said. All products are covered by the company's "Ultimate Advantage Lifetime Warranty" satisfaction guarantee.
"We are always looking for innovative ways to partner with our customers to help them gain a competitive edge and grow their business, sales and profits," Countrywide CEO and President Chad Isaacs said. "We are very happy to serve as a silent partner, to help businesses benefit from our large product inventories and sophisticated distribution methods."
Countrywide Tire and Rubber is a leading international wholesale distributor of specialty tires, inner tubes, wheels, wheel assemblies and other related products