ROCHESTER HILLS, Mich. — First Brands Group has introduced an improved FRAM Ultra Synthetic oil filter, which features a two-ply media design.
The FRAM Ultra Synthetic is a premium, high-flow filter with a second-generation design that features a brand-new screenless media technology, the company said.
The previous generation included a metal screen in the media for structural support, which has been replaced with a two-ply material. One side consists of a synthetic blend for durable structure and filtering support, and the other, a fully synthetic media, offers higher flow efficiency and improved filtration performance, the company said.
"The new dual-layer media material provides ultimate protection for up to 20,000 miles, delivering the reliable performance our customers have come to expect," Carl Weber, senior director of marketing, said, noting that more than 90% of FRAM Ultra Synthetic oil filters are developed, engineered, and made in the U.S.
The filters are designed to work with all motor oil types and feature SureGrip technology for easier removal and installation, the company said.