LAS VEGAS — The organizers of the annual SEMA Show will host an exhibit space this year, dubbed "SEMA FutureTech Studio," that will focus on emerging vehicle-propulsion systems, including electric and hydrogen.
Located in the Central Hall of the Las Vegas Convention Center (LVCC), the FutureTech Studio will be part of the new EV & Future Propulsion section that evolved from the SEMA Electrified exhibit at recent SEMA Shows.
The 2023 SEMA Show is scheduled to take place Oct. 31 through Nov. 3 at the LVCC.
"The automotive aftermarket has always been at the forefront of vehicle innovation and technology, and this new section will help showcase how our industry is leading the way in the creation of new engine and fuel options," Tom Gattuso, vice president of events for the Specialty Equipment Market Association (SEMA), said.
"The FutureTech Studio is a visionary space designed to inspire and support innovation across all segments and vehicles."
The exhibit will include a SEMA Education stage, named FutureTech LIVE, where industry leaders will discuss different propulsion technology, including EV, hybrid, hydrogen, alternative fuels and other advancements in technology.
The EV & Future Propulsion area will include more than 15 exhibitor booths showcasing parts and tools that cater to this emerging technology and more than 75 vehicles will help highlight the future of automotive innovation.
"The FutureTech Studio will help attendees understand what's happening in the industry and how the industry is already pushing the creative envelope with new innovations, parts and services," Luis Morales, SEMA director of vehicle technology, said.
"The EV & Future Propulsion section embodies our commitment to featuring the latest and future trends at the SEMA Show, and it is a testament to SEMA's dedication to helping the community remain at the forefront of technological advancements."