LAS VEGAS — Brembo has introduced aftermarket brake pads with increased performance and eco-friendly content.
"As the automotive industry continues to transition to future powertrains, one thing remains constant, vehicles will need to stop safely," said Roberto Caravati, COO global business unit aftermarket at Brembo.
During AAPEX, Brembo introduced its Copper Free XTRA brake pad line with Low Met and Ceramic NAO formulations (XTRA and XTRA Ceramic), bridging the gap between Brembo's aftermarket and performance lines with a lower impact on the environment.
The XTRA Low Met line offers "best in class" performance, stopping and experience for the car enthusiast, according to Brembo, while its XTRA Ceramic line offers superior performance and comfort, with minimal dust to ensure cleaner wheels.
The new pads join the existing XTRA range, which includes Brembo Max slotted discs and XTRA drilled discs, for high performance vehicles.
Brembo also unveiled new visual identity across its pads line to help distinguish each family with different backing plates and shim colors.
The color of the shim will indicate which family the product belongs to: black for Prime, red for XTRA and silver for Beyond.
The backing plate color will communicate the friction material: black for Low-Met, gray for NAO/Ceramic, blue for Beyond EV and green for Beyond Greenance.