TAMPA, Fla. — RNR Tire Express and 96 of its franchisees are teaming up to give away more than 5,000 backpacks filled with school supplies to students across the country as part of its 2023 Back-to-School Giveaway, which runs through mid-August.
It is the ninth consecutive year RNR has hosted the giveaway, making it one of the franchise system's most long-held traditions. The giveaway has grown every year "as the RNR team utilized its growing presence in communities nationwide to impart a more significant impact on families around the country," the brand said.
Consumers can contact their nearest participating RNR location to ask about receiving one of the free back-to-school bundles. Promotions vary by location and are available while supplies last.
"It's encouraging to see that our series of annual events and giveaways do more than persist; they grow and thrive and reach more communities and families as time goes on," Candace Lovett, national marketing director for RNR Tire Express, said.
"The expansion of our franchise means all the more that we can pour into the towns and cities that support us, ultimately changing more lives, which is at the heart of what RNR stands for."
RNR "is committed to building lifelong relationships within its communities and strives to live by the brand motto, 'Changed Lives, Changing Lives,'" RNR said.
RNR said it has given away more than $1 million to local non-profit organizations and through its annual giveaways.
"Whether they be students, essential workers, moms, dads, or cancer survivors and fighters, RNR is here to celebrate and thank them for being a part of the community and the RNR family," RNR said.
This year, RNR's promotions have included an "epic, Indiana Jones-style adventure" for a deserving father at Father's Day and a new Jeep and $10,000 in prizes to winning moms on Mother's Day.
"Inflation's impact on the average cost of goods has been a genuine hurdle many families are struggling to overcome this year," Founder and CEO Larry Sutton said.
"While a free backpack and school supplies may not mean the difference between more or less for everyone, it can for many, which makes the continued growth of this annual tradition all the more welcomed and necessary."
