NEW YORK — Newsweek magazine has rated six online tire and wheel retailers — Discount Tire Direct, Discounted Wheel Warehouse, 4 Wheel Parts, Goodyear.com, Tire Rack and SimpleTire.com — among the best online automotive-sector retailers of 2023.
The magazine, in partnership with Statista Inc., rates online businesses based on 51 objective and subjective criteria. The partners performed detailed testing of each online shop and conducted a nationwide survey of over 6,000 American online shoppers.
Survey participants were asked to evaluate online shops on a range of topics including trust/security; structure/usability; payment, purchase and delivery; service/communication; technical performance; and likelihood of purchase.
Newsweek and Statista selected 1,000 online retailers in eight industries and 39 categories for the list published in its Oct. 12 issue. The partners listed 48 online retailers in the car/motorcycle/boat category.
Simple Tire received the partners' top rating in this category with a rating of 7.55 out of 10. Discounted Wheel Warehouse and Tire Rack were close behind at 7.51 and 7.5.
Simple Tire President and CEO Karthik Iyer said: "This accomplishment is a testament to our team's unwavering dedication to delivering the best-in-class customer experience over the past 10 years."
Philadelphia-based SimpleTire's business model links independent tire distributors and 25,000 installation partners across the country into a seamless e-commerce network, providing customers access to hundreds of brands of tires and an all-in-one tire replacement experience