OWENSBORO, Ky. — Ryan Ragan, executive director of the Automotive Service & Tire Alliance, is the guest on this week's Gain Traction Podcast.
Tire Business is the official media partner of the podcast, which highlights the tire and automotive service industries.
Ragan focuses on enhancing value to members through programs and training in the tech and tire sectors. Under his leadership, ASTA aims to expand its reach with events and educational initiatives, fostering greater involvement from the tire industry in addition to highlighting its strong mechanical service foundation.
In the podcast, Gain Traction host Mike Edge discusses the transformation, including emerging trends and challenges, that are shaping the automotive industry.
Ragan said adapting to changes requires a focus on innovation and collaboration. In the podcast, he emphasizes the importance of creating opportunities for networking and deal-making, mainly through events that bring together decision-makers and vendors. The industry can foster partnerships that drive growth and address common challenges by facilitating interactions between key players, he said.
Ragan and Edge also talk about strategies for increasing vendor engagement and efforts to integrate tire services more comprehensively.
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