Tub O' Towels sponsoring sprint car racer Morrell

CLEVELAND — Federal Process Corp. has forged its first racing sponsorship deal for its Tub O' Towels brand, partnering with Sprint Car driver Conner Morrell of Conner Morrell Racing.

The Tub O' Towels-sponsored sprint car was set to debut May 24 at the World of Outlaws Xtreme Chillicothe Classic at the Atomic Speedway in Chillicothe, Ohio.

"Conner is a remarkable young man and racer who has proven to be an exciting contender in sprint car racing," Marcia Boyd, brand relationship manager for Tub O' Towels, said.

"Not only have we enjoyed his energy, spirit and skills at the track, he's become a true Tub O' Towels ambassador, avidly using the wipes at the track and beyond."

Tub O' Towels, manufactured in Cleveland, is a heavy-duty cleaning wipe that's 100% solution soaked. Its poly-blend fabric cuts grime through a durable fabric that won't break down, according to the company.

Morrell, 20, from Bradenton, Fla., has been racing at various levels of the sport since he was 5. Tub O' Towels has been an associate-level sponsor of Morrell since 2019.

His most recent victories include a 410 Sprint Car win at Hilltop Speedway, Millersburg, Ohio, and The Steel City Stampede at Lernerville Speedway, Sarver, Pa., in 2022.