BOWIE, Md. — The Tire Industry Association (TIA) and training company MOHR Retail will host a Retail Tire Store Leadership training course in January.
According to TIA, the training course focuses on helping retail tire store managers and assistant managers develop interpersonal and leadership skills needed to help retain and engage employees while enhancing productivity with exceptional performance and customer service.
The organizations held a similar course in October.
"The participants who attended the inaugural leadership training class gave it strong positive reviews," TIA President Dan Nothdurft said. "TIA is excited to offer this class once again as a means of helping our members and the retail tire industry at large with training that can significantly impact tire dealership performance."
The Retail Tire Store Leadership course will be conducted through eight virtual Zoom meetings over four weeks, with classes held on Tuesdays and Thursdays starting Jan. 12 and ending Feb. 4. The two-hour classes will run from 10 a.m. to noon (EST).
Five modules will be covered: Foundations: Role of the Leader; Setting Performance Expectations; Improving Below-Standard Performance; and Effective Floor Supervision — Coaching in Real-Time.
Cost is $750 per student. Class size is limited to 16 and a minimum of nine. Students must attend all eight sessions and do the pre-work to receive certificate.
Glen Nicholson, a former automotive service technician, tire store manager and past senior director of retail training for TBC Corp., will teach the course.
"The coursework includes in-class practice and open discussions combined with technology-based microlearning based on the modern retail tire store environment," Mr. Nicholson said. "This aids in long-term retention and application of the material."
To register for the class, click here.
For additional information, contact Christine Hoogenboom, director of training at [email protected] or (800) 876-8372, ext. 106.