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April 29, 2021 04:15 PM

South of Eden wins 'Coopers' garage band contest

Tire Business Staff
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    FINDLAY, Ohio — It appears South of Eden is the perfect spot for a livestream concert.

    Cooper Tire & Rubber Co. and its entertainment namesake, Alice Cooper, have selected Columbus, Ohio-based South of Eden as the winner of their "Driven to Perform" garage band contest.

    Fans voted the band the winner of the contest and the opening act for the group Evanescence in a livestream concert on May 13.

    The contest asked bands to submit original work, as well as a cover of Alice Cooper's song "Under My Wheels," for an online voting contest. Cooper Tire said more than 12,000 fans voted and registered as part of the contest, selecting South of Eden over Suspect208 and Ashland.

    Chris Ball, senior vice president and president, Americas for Cooper Tire, called the competition "an amazing ride."

    "We are sure the unique sound and fan appeal that drove them to be our winner will make (the livestream) a performance to remember," Mr. Ball said. "Just like in tires, rock is all about performance, and we congratulate South of Eden for earning the right to take the stage with Evanescence."

    Mr. Cooper, a Rock & Roll Hall of Fame inductee who recently released his 28th album ("Detroit Stories"), coached each of the up-and-coming bands on their sound and soul, from how to stand out and stay true to their roots, to how to build a music career that lasts.

    The feedback sessions are available here.

    South of Eden band members are Ehab Omran, Justin Young, Tom McCullough and Nick Fratianne. Fans may register for the livestream concert at driventoperformconcert.com.

    Related Article
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