HIALEAH, Fla. — Sentury Tire USA has launched a website, designed for both desktop and mobile use, to rebrand its GroundSpeed tires.
The website, which originally debuted at the SEMA Show in November, is user-friendly, Senturey said, allowing users to search for options such as year, make and model, size or category.
Sentury said the search options utilize "the most recognized source of fitment data for original equipment, staggered and plus-size fitments."
The newly-designed website can be accessed at groundspeedtires.com.
Maxwell Wee, executive vice president of Sentury Tire USA, said the webiste "makes it easy for users to find what they are looking for in an instant. We are confident that our enhanced search tools will improve our customers' purchasing experience and make GroundSpeed a go-to tire brand."
In addition, GroundSpeed Tires launched a truck/bus radial tire line to complement its line of passenger, SUV and light truck tire portfolio. Sentury said these new TBR products offer "the same ingenious technology used to manufacture aircraft tires in Sentury's signature, fully-automated Smart 4.0 factories."
Maxwell said the company has responded to its customers needs and "expanded on our line to complement our current tire offerings, and built an advanced website to showcase them. We continue to deliver on our promise of quality rrom the ground up with every new business development."
Sentury Tire USA also recently launched an on-demand customer portal, dubbed Access 360, designed to streamline the way partners engage with Sentury's factory-direct and warehouse programs.
The portal provides customers with visual updates on where orders are "on-the-water" plus access to all the information and tools they need to make real-time decisions in rapidly fluctuating sales environments.