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March 25, 2021 03:10 PM

Robert Bernard adds 3 outlets in Quebec in single acquisition

Tire Business Staff
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    From left to right: Pierre Beauregard, managing director, Groupe Robert Bernard; Carl Patry, president and owner of Groupe Patry; Jocelyn Bernard, president, Groupe Robert Bernard; and Patrick Labrecque, vice president, Group Robert Bernard pose in front of the Patry Tire Center location in Drummondville, Quebec, that Robert Bernard acquired recently.

    ST. D'ABBORTSFORD, Quebec — Pneus Robert Bernard Ltee. has acquired three tire and auto service shops east of Montreal from Patry Group, expanding its network of stores to 20 locations throughout Quebec.

    The locations acquired — retail and commercial tire centers in Drummondville under the Patry Tire Center Inc. identity, and a retail store in Victoriaville under the Turmel Tire Service name — have operated under the Point S identity for the past several years and will continue to do so under Robert Bernard.

    "This acquisition is part of our strategic plan," Vice President Patrick Labrecque said. "In addition, it will consolidate and strengthen our current growth strategy in the Center-du-Québec region."

    The three centers are staffed by about 50 employees, who are continuing under Robert Bernard's ownership.

    Robert Bernard, which marked its 70th year in business in 2020, is keeping the acquired locations' personnel in place.

    Carl Patry continues to operate a pair of auto service outlets in the area as well as the properties that Robert Bernard has taken over.

    This deal is Robert Bernard's third acquisition in the past 18 months. In January 2020 it bought Service de Pneus E. Côté in Matane, Quebec, and in October 2019 it acquired Pneus Concept in Granby, Quebec.

    With 20 retail outlets, Pneus Robert Bernard is Quebec's largest independent retailer and among the five largest throughout Canada. The company also is active in the commercial sector and operates one of the largest Michelin Retread Technologies retread plants in North America, in Granby, Quebec.

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    Do you have an opinion about this story? Do you have some thoughts you'd like to share with our readers? Tire Business would love to hear from you. Email your letter to Editor Don Detore at [email protected].

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