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January 12, 2022 01:43 PM

Nokian launches Outpost AT, APT tire lines

Jessica Holbrook
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    NOKIAN TYRES Outpost APT_i.jpg
    Nokian photo

    The Nokian Outpost APT

    DAYTON, Tenn. — Nokian Tyres P.L.C. has launched a new family of all-terrain tires, the Outpost, designed for light trucks, SUVs and crossovers.

    Outpost tires, which are available now, are designed to "help drivers extend their boundaries so they can remove their limits and confidently go where they feel most alive," Marketing Communications Manager Wes Boling said during a video launch of the new tire line.

    The Outpost All Terrain (AT), which is available globally, is designed for drivers of large SUVs and light trucks. It replaces Nokian's phased out Rotiiva AT.

    The Outpost All Purpose Terrain (APT), which is available only in North America, is made for SUVs, crossovers and small light trucks. It's a new product category for Nokia, Finland-based Nokian.

    Both tires come with Nokian's pothole protection program. If a tire is damaged beyond repair by a road hazard, Nokian will replace it at no cost. They also both designed with aramid technology — puncture-resistant aramid fibers, the same material used in bulletproof vests, are embedded in the tires' sidewalls and, in the case of the AT, beneath the tread.

    "The Outpost AT and APT are groundbreaking products that will deliver the next generation of rugged driving, both on and off the road," Steve Bourassa, Nokian Tyres director of products, said. "We have designed and tested them in extreme conditions across North America and the world, and we are confident they will help drivers extend their terrain, toughness and travel."

    The Outpost AT is available in 64 fitments, with sizes covering 15- to 22-inch rim diameters in both LT- and P-metric versions. It comes with a 60,000-mile limited warranty.

    The Outpost APT is available in 34 fitments, from sizes covering 16- to 20-inch rim diameters, and is "built for drivers who don't want to choose between off-road adventure and a comfortable commute," according to Nokian. It comes with a 65,000-mile limited warranty.

    The Outpost is not being produced in Nokian's Dayton, Tenn., factory — they are being manufactured in Russia — but is aimed at strengthening "its blossoming presence in North America, where it gained market share in 2021 and aims to double sales in the coming years through new products, deepened customer partnerships and domestic production at its award-winning factory in Dayton," according to the company.

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