DAYTON, Tenn. — Got a good road trip on the horizon?
Nokian Tyres P.L.C. wants to hear about it — and, maybe, make your ride a little smoother.
The tire maker has launched a website where drivers can submit the road trips they hope to take in 2021 for a chance to win free tires and other prizes.
The trips will be collected on a user-generated map, and visitors to the "Horizon" website can click on any journey to learn more about key stops.
The website also features road trip tire safety tips, a dealer locator and information about Nokian Tyres products. Nokian also built a list of road trips in every U.S. state and many Canadian provinces, with a detailed blog post about each trip.
"We all hope 2021 will provide a smoother journey than the one we experienced this year," said Hans Dyhrman, Director of Marketing, Nokian Tyres North America. "We're giving drivers a chance to tell us where their journeys may take them in the new year, as part of a campaign to raise awareness that our high-quality tires can help get them get to their destinations safely."
U.S. drivers must submit a road trip, a name and e-mail address between Dec. 14 and Jan. 8 to enter to win the free set of Nokian tires and other prizes, including lift tickets to POWDR resorts throughout the U.S.
Winners will be randomly selected and informed at a later date.