WASHINGTON — The U.S. Tire Manufacturers Association (USTMA) will promote the industry's annual consumer awareness campaign, National Tire Safety Week, June 27-July 3.
The annual industry-led campaign educates motorists about tire care, safety and maintenance and offers simple and essential steps for proper tire care and maintenance.
U.S. tire manufacturers recommend drivers check their tire pressure monthly, regularly check their tire tread depth and ensure their tires are rotated and properly aligned. Proper tire maintenance and periodic inspections by a tire service professional are essential for tires to have optimum performance and service life.
"USTMA highlights the importance of tire care and safety all year long, but during National Tire Safety Week, we join with our member companies and other partners to amplify this critical theme, especially as drivers embark on the summer travel season," USTMA President and CEO Anne Forristall Luke said.
"We have seen recent traffic statistics that have highlighted troubling increases in roadway accident trends, especially since the start of the pandemic. As the only equipment on a car that touches the road, we want to make sure that tires are at the top of drivers' vehicle safety checklists, especially during the busiest travel season," she said.
National Tire Safety Week is supported by USTMA members: Bridgestone Americas Inc.; Continental Tire the Americas Ltd.; Giti Tire (USA) Ltd.; Goodyear Tire & Rubber Co.; Hankook Tire America Corp; Kumho Tire U.S.A. Inc.; Michelin North America Inc.; Nokian Tyres; Pirelli Tire North America Inc.; Sumitomo Rubber North America; Toyo Tire Holdings of Americas Inc. and Yokohama Tire Corp.