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August 11, 2020 04:55 PM

Michelin to revamp design competition under new name: Movin'On Challenge Design

Tire Business Staff
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    GREENVILLE, S.C. — Starting in 2021, the two-decades-old Michelin Challenge Design competition will operate under a new name — Movin'On Challenge Design — and be integrated into the company's Movin'On Summit.

    Integrating the design competition into the Movin'On Summit will "further engage the global design community in support of evolving sustainable mobility solutions," Mike Marchand, Michelin North America director of sustainable development and mobility, said.

    "Design can solve complex problems," he said. "With creativity in design we can achieve a better understanding of human needs and shape the future of sustainable mobility in its many forms."

    The competition's theme for 2021 is "RESPECT: Ending Isolation and Conquering the Mobility Divide."

    "Age and disability can limit access to safe and affordable mobility for one of every four people in the world today, reducing joy and the ability to fully participate in, benefit from, and contribute to society both socially and economically," Nick Mailhiot, chairman of the 2021 Movin'On Challenge Design competition, said.

    "The 2021 Movin'On challenge to entrants is to design a future with truly inclusive access to mobility, a future that breaks down barriers and increases the personal well-being and respect for all people."

    Artists, designers, engineers, architects, city planners and creatives worldwide are invited to enter, in teams or individually.

    The competition will open for entries on Nov. 1 and close March 1, 2021, Michelin said. Entries are judged by an international jury, including heads of advanced design for major mobility organizations.

    The three winners will be invited to participate in the June 2021 Movin'On Summit in Montreal as guests of the organizers.

    Through its first 20 years, Challenge Design received more than 14,000 entries from 134 countries. Recent winners and Judge's Award recipients have included university and graduate program students, professional designers, engineers, futurists and cross-functional teams.

    The 2020 winners were:

    • First Place: Dayvid Almeida of Brazil for his entry, "Volkswagen MUT.E";
    • Second Place: Young Jae Kim of South Korea and Dinesh Raman of India for "FarGo"; and
    • Third Place: Chen Mango, from China, for his entry: "Michelin Moving Space."
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