RIDGEFIELD, Conn. — Maxxis International is partnering with the organization Eyes Up Ride, and its founder Ben Grannis, to support digital wellness and the dangers of distracted driving.
Connecticut-based Grannis has been cycling cross country to raise awareness about the benefits of a life away from screens and sound the alarm about the thousands of injuries and fatalities caused every year by distracted driving, as well as support for the organization Text Less Live More.
"When we put the phone down, it's a lot easier to: look at the beauty around us; listen to the people we love; live life to the fullest," Eyes Up Ride said on its website.