MONTREAL — Martins Industries Inc. has revamped its e-commerce website for purchasing tire equipment.
The company said "online shopping is soaring," so it hopes to attract more first-time buyers with a more user-friendly website.
"We knew that providing an outstanding user experience, both on mobile devices and on computers, was going to be a big priority for us," Manuel Bisson, digital business expert at Martins Industries, said.
"Our customers like to find what they want quickly, have all the accurate information at their fingertips to make the best decision for their business and check out easily. This site will be unlike anything else they've ever tried in terms of purchasing speed and convenience."