DEARBORN, Mich. — Ford Motor Co. has honored Pirelli & C. S.p.A. with its Sustainability World Excellence award for its efforts in exceeding the auto maker's expectations.
In accepting the award, Marco Crola, CEO of Pirelli Tire North America, noted that Pirelli has chosen to make sustainability a fundamental part of its everyday operations.
"It is fully integrated into the group's vision and strategies for growth in all business areas and in all management decisions," Mr. Crola said.
Ford, he added, has been an important stakeholder for Pirelli in areas such as responsible sourcing of natural rubber, carbon reduction, and materials innovation.
Pirelli "continues to take big strides in developing innovative products for a more responsible automotive industry," Ernest Bedia, vice president of original equipment for Pirelli Tire North America, said in a statement.