Continental produced a short video available on YouTube that documents some of the studies' findings.
"At Continental there were no ominous signs of a systematic system of repression, but nevertheless there were dynamics of their own on the part of individual functionaries," Mr. Erker wrote, addressing the use of forced labor in the company.
This included Continental's involvement in shoe-testing tracks, where concentration camp prisoners were exploited and maltreated to the point of debilitation and death.
Continental's corporate culture was susceptible to the Nazi ideology of a corporate community and the political-ideological goals of the Nazi regime, the study found.
"This shows how corporate cultures can quickly topple under pressure from political regimes and opposing social influences," Ariane Reinhart, Continental executive board member for human relations, said.
"For this reason, corporate cultures must be constantly re-examined, strengthened and continuously developed," Ms. Reinhart said. "This includes a healthy culture of remembrance in order to draw from the past the certainty for our identity today and the lessons for the present and future."
As a result of the study, Continental has launched a "Responsibility and Future" program to establish continuous learning from the company's past as part of its corporate culture.
Continental also is sponsoring a Siegmund Seligmann Scholarship, with which it is promoting research on economic and corporate history during the Nazi era as well as on the history of Continental, and has committed to presenting the names publicly of its former forced laborers in the form of a commemorative plaque.
"The frank examination of our past is the starting point for stimulating a debate on corporate social responsibility and for integrating it internally into our corporate strategy," Mr. Degenhart said.
"Without understanding the past and without fully coming to terms with the Nazi era, a conscious and unbiased embarkment into a successful future and the next 150 years of Continental is not possible," the CEO concluded.