NASHVILLE, Tenn. — Bridgestone Americas plans to address key market segments in 2021 with a pair of Potenza ultra-high-performance tires and an all-season luxury/SUV/CUV performance tire dubbed the Alenza Ultra AS.
Bridgestone previewed the three tire lines — Potenza Sport and Potenza RE980AS+ for the summer and all-season performance market segments, respectively, and Alenza Ultra for the growing luxury CUV, SUV and pickup segment — for its consumer dealer network during a two-hour on-line business conference on Nov. 18 under the moniker: "Today. Tomorrow. Together. We Thrive."