Brembo realigns aftermarket portfolio, adds EV brakes

LAS VEGAS — Brembo S.p.A. has freshened its aftermarket brakes product groupings to "respond to the evolution of modern vehicles."

The company also introduced a redesigned logo and several new products for the aftermarket: Beyond EV brakes Kit, colorful Calipers X-Style and Greenance brakes to reduce environmental impact.

"In the light of how the aftermarket functions as well as how it has evolved, Brembo decided to segment its entire range of replacement solutions into three product families," the company said.

"Each one is designated to answer specific customer and vehicle needs, and features the highest quality, and innovation which Brembo is known for."

Brembo displayed the new products at the recent SEMA Show and AAPEX events in Las Vegas.

The product groupings are:

• Brembo Prime, a premium line tailored for consumers seeking the best fit for their car, CUV or truck. The Brembo Prime consists of brake discs, brake pads, calipers, brake fluid and additional brake accessories.
• Brembo Beyond focuses on sustainable-mobility solutions and includes the Brembo Beyond EV kit, a new range of specially coated discs and brake pads that are quieter and more resistant to oxidation and corrosion, contributing to the reduction of a vehicle's environmental footprint.
• Brembo Xtra targets drivers who are looking for customization elements for their cars as well as the specific characteristics of quality, reliability and performance. Xtra includes drilled and slotted brake discs, high friction pads, colored aluminum calipers and advanced brake fluid.

Brembo's Beyond EV Kit aftermarket braking system is specifically designed for electric vehicles.

The new Beyond EV Kit consists of specially coated discs and brake pads, designed to combine low environmental impact with the performance and safety.

Brembo said this has been achieved with innovative materials and modern technologies used during the development process.

The Brembo Beyond EV Kit includes a new EV disc and EV pad range, tailor-made for the most popular electric cars on the market.

The new components are quieter and more resistant to oxidation and therefore last longer, advantages that all contribute to sustainability, Brembo said.

A double-protective treatment helps to prevent corrosion of the entire kit and adds appealing aesthetics to the discs, the company said, adding that a special copper-free friction material with a galvanized backing plate reduces both dust and road noise when braking.

Electric cars use regenerative braking in addition to traditional dissipative braking, resulting in reduced use of friction brakes. Over time, this can result in the formation of rust on brake system components that are not used, eroding the safety of the brake system, and increasing maintenance costs.

Brembo said its goal was to create a brake kit that was quiet and resistant to corrosion, but which also minimized residual drag. The latest range of Brembo EV pads and EV discs meets these needs, transferring many of the technological innovations, materials and treatments introduced by the company for the OE market.

The Brembo Calipers X-Style for premium vehicle models offers several color options.

Derived from Brembo's OE product engineering, the Calipers X-Style design covers a new range of fixed aluminum calipers that will satisfy the demand for personalization as well as the essential characteristics of quality, reliability and performance, the company said.

The calipers are available in standard shades of red, yellow, black and grey, with more custom colors available upon request.

The Calipers X-Style is a dedicated kit that includes two Brembo fixed aluminum front calipers and two sets of accessories (springs and pins).

Brembo's new Greenance Kit Concept is a range of combined special alloy discs and dedicated brake pads derived from the company's OE product development.

Brembo said the kit combines top braking performance with lower environmental impact, while also increasing disc life by up to three-times longer.

The kit reduces emissions — 83% in PM102 and 80% in PM2.5. These solutions have already achieved the ECE-R90 homologation tests as well as the most severe benchmark road tests, which are conducted by the company's technicians, according to Brembo.

Deriving its name by merging the words "Green" and "Performance," the Brembo Greenance Kit Concept is a solution that anticipates low environmental impact requirements, the company said.