OAKLAND, Calif. — Bosch Group will unite its Bosch Car Service network with Broadly Inc.'s customer communications platform, which integrates with current shop management tools and infrastructure.
Oakland-based Broadly provides independent shop owners across the U.S. with web chat, text messaging, automated review requests, and contactless payments — aimed at increasing revenue and efficiency while delivering meaningful customer experiences, the companies said.
"Bosch is committed to helping our shops pair personal customer service with a high-tech customer experience," Jean-Philippe Persico, director of strategy, innovation and workshop business at Bosch, said.
"We started this journey with the introduction of Shop-Ware as the preferred management system and are now deepening our focus of a customer-first mindset with our go-to-market collaboration with Broadly, that will further enrich the auto repair experience for our customers," he said.
"Consumers now are more tech-driven than ever and are looking for frictionless experiences throughout all aspects of their lives," Chris DeIanni, head of business development at Broadly, said. "We want to make getting your vehicle repaired as simple and reliable as shopping online or ordering delivery."