WAKEFIELD, Mass. — Alliance Tire Americas Inc. (ATA) is offering rebates of $75 to $100 per tire to end-users in the U.S. on selected models of its Agriflex and Agri Star radial farm tire lines purchased through Jan. 31, 2021.
The rebates, being offered under ATA's "Farmers First Ag Tire Rebate" program, apply to purchases of at least two tires, up to 16 tires per household, ATA said. Rebates will be issued to end-consumers only, not wholesalers. The program started Sept. 1.
ATA is offering $100 rebates on its Agriflex IF and VF tires, and $75 on Agri Star II radials in 30-inch rim-diameter sizes and larger.
Alliance Agriflex/Agriflex+ increased flexion (IF) and very high flexion (VF) tires included in the rebate program are: 354 IF and VF row crop radials; 363; 372 tractor and combine radial in IF and VF; 377 VF combine tire; and 389 VF flotation tire.
The Alliance Agri Star II rebate covers tires sized 420/70R30 or 380/85R30 and larger. This product features an evolving footprint of the two-layer lug and its multiple biting edges, dual tie bars and large footprint.
"American farmers have faced all sorts of challenges this year with courage and a deep commitment to producing the food, feed, fiber and fuel that keeps our nation running," Brian Sheehey, ATA vice president — marketing, said.
"This rebate is our way of saying 'thank you' to them for their hard work and helping them protect their fields, and their bottom line, into the future."
For complete rules on the Alliance rebate, visit farmersfirst.alliancetireamericas.com.
ATA is the Wakefield-based subsidiary of Alliance Tire Group (ATG), which in turn is a subsidiary of Yokohama Rubber Co. Ltd. It produces and sells agricultural, logging, construction, materials-handling and other OTR tires under the Alliance, Galaxy and Primex brands.