NASHVILLE, Tenn.— Bridgestone Americas Inc.has produced a run of demonstration passenger tires that it claims are built using 75% sustainable materials, including for the first time rubber harvested from the guayule shrub grown in Arizona.
Bridgestone said it considers this development a "significant milestone" on its journey toward achieving 100% sustainability by 2050.
The company said it is using this demonstration run of 200 tires to pursue joint evaluation testing wiht selected auto makers for use on the next generation of electrified SUVs and CUVs.
Produced at Bridgestone's Aiken County plant in Graniteville, S.C., the demonstration tires materials makeup is considered 37% recycled and 38% renewable. .