LAS VEGAS — Nexen Tire America Inc. has launched the Roadian GTX, an "affordable price-point" all-season grand-touring tire designed for the growing crossover and midsize-SUV vehicle segment in North America.
Nexen is backing the tire, which launches with 34 sizes that cover over 90% of key OEM CUV/SUV sizes, with a "segment-leading" 70,000-mile limited treadwear warranty, 36 months of roadside assistance and a 45-day or 500-mile money-back guarantee trial.
John Hagen, executive vice president of sales, said Nexen developed the Roadian GTX for those CUV/SUV owners who need a "top-tier tire solution at an affordable price point."
"Many families rely on a single vehicle for all their transportation needs, which causes additional mileage and the need for more tread life out of tires," Mr. Hagen said, noting that GTX also provides "superior" ride-quality and overall reliability.
The size range covers 17- to 22-inch rim diameters, in H, V and W speed ratings, starting at 225/60HR17 and running to 285/45HR22. The tire carries a UTQG rating of 680 A A.
Nexen did not disclose pricing information.