GREENVILLE, S.C. — Michelin North America Inc. has enhanced the application and billing features for its Advantage program for commercial vehicle owner-operators and fleets.
The Advantage program provides nationwide pricing on new Michelin heavy-truck dual and X One wide-base single tires for fleets operating fewer than 100 power units, as well as for fleets using bus and RV tires; car and light-truck tires; earthmover, construction and TWEEL tires; Michelin Retread Technologies retreads; Michelin services; and BFGoodrich heavy- and light-truck tires at home and on the road.
The enhancements include a simplified application process — available in the U.S. and Canada — that can be accessed by desktop computer or mobile device and offers same-day use-of-program benefits, the tire maker said. The billing process also has been improved, allowing dealers to take control of the process, including registering the credit card for the fleet.
The online application now is available for Canada customers in English or French.
"We listened to our dealer network and fleet participants to improve the program with the goal to be more user-friendly for our 20,000 participants," said Coy Jones, Michelin's senior operational marketing manager, B2B – regional and small fleet. "This improves the purchasing process, and new members do not have to wait to purchase tires. This enhancement continues Michelin's customer-centric journey."
Members receive access to the Michelin Commercial Service Network that includes more than 5,000 authorized truck tire dealer locations; the Michelin ONCall 2.0 emergency road service with no dispatch fee; and the Michelin Event Viewer that provides online updates regarding ERS service action status.
Advantage program members have access to the member website and its online business tools where they can manage accounts online, register and update credit card(s) on file, check pricing and view invoices or purchase history. A customer service team is available on business days to answer questions about the program, including pricing, orders, billing, invoicing or purchase history.
Program purchases can be made day of sign-up with any Visa, MasterCard or American Express credit or debit card. The program website also gives members access to other resources, such as training information, videos and maintenance tips.
Regular e-newsletters offer product updates, promotions and ongoing news and announcements.