Michelin adding LTX M/S2 and LTX Platinum to Defender lineup

GREENVILLE, S.C. — In response to evolving demands in the light truck market, Michelin North America Inc. is upgrading its Defender line with the launch of the Defender LTX M/S2 and Defender LTX Platinum tires.

"Light truck consumers have new demands and desires for their vehicles compared to previous generations, and Michelin is answering the call by upgrading the LTX tire line," Debora Junca, senior brand director for Michelin North America, said.

"Creating new products like the Defender LTX Platinum and Defender LTX M/S2 tires delivers on our promise of longevity without compromise by being the leader in mileage. When a consumer sees the LTX name, they can trust in the performance over the life of the tire."

The Defender LTX M/S2 tire uses the updated Evertread 2.0 compound for improved treadwear performance and better wet and snow grip throughout the life of the tire, the company said.

The LTX M/S2 tire will be available in 53 sizes providing coverage on all 2013 or newer pickups and traditional SUVs. It comes with a 70,000-mile warranty for Euro-metric sizes and a 50,000-mile warranty for LT-metric sizes.

Designed for the growing heavy-duty and luxury pickup market, the Defender LTX Platinum tire will be offered in six 20-inch rim-diameter sizes with cutting-edge aesthetics and dramatically better treadlife than its competitive set, the company claims.

"Featuring a 70,000-mile warranty, the all-new tread pattern and compound of the Defender LTX Platinum — derived from Michelin heavy-truck technology — delivers outstanding wet and snow grip throughout the life of the tire," Michelin said.

Both the LTX M/S2 and LTX Platinum are designed for smooth, even wear, so the last mile is as comfortably quiet as the first mile, the company said.

Sizes for both tires will launch in stages over the next several months, Michelin said.