In photos: Black's Tire Service celebrates 95 years

Rick Benton (left) and Dianne Benton (right), who have owned BTS since 1981, give an award to employee Larry Hewett.

Ryan Benton of BTS gives a talk while standing next to the company's core values during the BTS annual leadership conference. BTS also celebrated its 95th anniversary.

Jerermy Benton of BTS poses with Perry Reese, Goodyear's general manager, OTR sales, North America, during the gala celebration.

The BTS-sponsored No. 15 Ford F-150 driven by stock car driver Tanner Gray for several events during the 2022 NASCAR Camping World Series (NCWTS).

The BTS-sponsored No. 16 Chevrolet Camaro ZL1 NASCAR driven by A.J. Allmendinger.

Members of the BTS Little River, S.C., store celebrate winning an award.

Chris Rice, president of Kaulig Racing, revs up the BTS team during the closing day of the conference.

Rick Benton II addresses the audience at the BTS anniversary gala.

BTS employees take notes during one of the training sessions.

BTS leaders open the annual leadership conference, held Jan. 19-21 in Myrtle Beach, S.C.

A look at the banquet room during BTS' 95th anniversary celebration, held Jan. 20 in Myrtle Beach, S.C.

This timeline greeted guests at the BTS 95th anniversary gala, held Jan. 20 in Myrtle Beach, S.C.

Inspirational speaker Larry Long Jr. listens to a response from BTS employee.

A look at the Atlantic Ocean from the HIlton at Myrtle Beach, S.C.