Tire-handling equipment maker Martins Industries has revised its corporate colors and packaging to help increase recognition of its products as it expands into new markets worldwide.
Martins Industries recentyly revised its corporate colors and packaging. The orange, black and grey color scheme was on display at the firm's Specialty Equipment Market Association Show booth.
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Martins Industries photo
Martins Industries President Martin Depelteau at his company's booth at the 2017 Specialty Equipment Market Show.
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Tire Business photo by Erin Pustay Beaven
Orange, black and grey will be prominent colors used in marketing efforts and products development to help Martins Industries stand out in the market.
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Tire Business photo by Erin Pustay Beaven
Martins Industries has rebranded using the colors orange, black and grey. That color scheme will be used throughout its product line to help with brand recognition.
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Tire Business photo by Erin Pustay Beaven
During the Specialty Equipment Market Association Show, held Oct. 31-Nov. 3 at the Las Vegas Convention Center, Martins Industries team members wore orange Converse shoes to emphasize the firm's rebranding efforts.