BOUCHERVILLE, Quebec — Point S Canada has reached a milestone in company history, growing its network of Otobox tire and automotive dealerships to 200, with the addition of Pat Faubert Auto Tech, located in Orleans, Ontario.
The Otobox network, launched in 2017, stretches across the Canadian provinces of Alberta, British Columbia, Ontario and Quebec.
Patrick Lavoie, vice president, marketing and communications at Point S Canada, said the marketing group is excited to reach the milestone.
"It is an achievement that proves the strength of our banner and our passion to offer an incomparable experience to each member," Mr. Lavoie said. "From day one, our desire is to see their business thrive, while being resilient in the face of strong competition in our industry."
Otobox said it attributes its success to its "commitment to making many specially designed tools available to automotive center owners," and said its operations, purchasing and marketing departments are "known for their dynamism and great understanding of the market."
Otobox is the second largest Point S Canada banner. Only Point S Canada has more locations, with 230.
Otobox offers several programs, and allows retailers to have access to free starter kits, tire programs, advertising campaigns and templates, bi-annual exclusive promos and an e-commerce website.
According to Point S, Otobox's mission is to focus on providing an exclusive territory, which it says offers an advantage in the market, while providing co-branding opportunities to its owner-operators.
Point S Canada oversees the country's largest network of independent retailers, with more than 860 stores. Other Point S Canada banners include Point S, Point S City, V1, Prestige Tire and Méga Pneu, located in Alberta, British Columbia, Labrador, New Brunswick, Nova Scotia, Ontario, Prince Edward Island and Quebec.