AKRON – Goodyear has named David Anckaert chief of product strategy and planning for the tire maker.
In the newly created position, Anckaert will lead Goodyear's "product roadmap and life-cycle planning, leveraging data-driven market insights to identify opportunities, drive innovation and develop a winning global product portfolio," the company announced Feb. 11.
Anckaert has worked for Goodyear since 2000 in R&D, sales and marketing. Most recently, he was vice president of the Europe, Middle East and Africa consumer business. Prior to that, he was vice president, commercial Europe, and vice president, consumer replacement Europe.
He will report to Goodyear CEO and President Mark Stewart in his new role.
"David is a natural fit to lead the development of Goodyear's global product, services and solutions portfolio to maximize our end-to-end customer value proposition," Stewart said. "I am confident that David's leadership and our talented product teams around the world will enable a globally connected approach that will provide vitality in the marketplace and fill white space with Goodyear's industry-leading products."