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April 03, 2020 06:30 PM

ACA hires Michael Chung to oversee market intelligence reports

Tire Business Staff
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    Michael Chung

    BETHESDA, Md. — The Auto Care Association (ACA) has hired Michael Chung to be director of the association's market intelligence department.

    In his new role, Mr. Chung will work on providing the association's leaders, its members and nonmembers with information on key factors and trends influencing the economic health of the U.S. automotive aftermarket industry.

    The ACA said hiring Mr. Chung at this time will prove to be a critical step in helping its members navigate the impact of the COVID-19 pandemic through his leadership on evolving the association's industry research, analysis and insights.

    Mr. Chung will oversee the creation of primary industry research and analysis; publish reports on financial, economic and consumer trends impacting the automotive aftermarket; identify strategic data partner providers who can provide unique insight to include in the association's research assets; and illustrate key data points through contextual narratives that provide members insight into how they can be effected.

    He also will be a liaison to the association's market intelligence committee, which includes planning meetings and directing committee initiatives.

    Previously, Mr. Chung worked five years at Hanover Research Council L.L.C., where he held several roles and responsibilities, including most recently senior client engagement director.

    During his time at Hanover Research, Mr. Chung was responsible for revenue forecasts, commercial solutions and outcomes, client relationships, project scoping and management.

    He also worked for 16-plus years at Arcadis U.S. and was an adjunct assistant professor of environmental health at New York Medical College for 10 years.

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