Breadcrumb Home Editorial Editorial Our View: Do you know your brands? Tire dealers in the last two years have had to balance finding what the customer wants and just finding a tire that fits their vehicle in their price range. Editorial Our View: Fickle customers at least consistent Demand for tires is strong, so the tire industry is strong. The real ebb and flow of the tire industry happens within specific segments as consumer choice and technology evolve. Fickle is the customer. Editorial Our View: No one wins in this situation The word "war" may not elicit the same response from one generation to the next. For the young population, this is the first time they have really seen a war unfold in real time. Editorial Porsche record highlights inevitability of electric vehicles How fast are EVs evolving? Wayne Gerdes just drove a Porsche from Los Angeles to New York City with a total charge time of less than two and a half hours. Editorial Our View: Conflict of opinion In a nutshell, most aftermarket sectors not only have rebounded to pre-pandemic levels, but some have eclipsed it. But with all this good news comes one cautionary three-letter word: W-A-R. Editorial Apathy greatest threat in Right to Repair It's time for tire dealers and auto repair shops to make their voices heard. Editorial Our View: Tire-changing robots may evolve shop roles It sure seems like proof we are living in the "future." Automation, unlike 1980s movies made it seem, isn't replacing people more than they are making their jobs better. Editorial Our View: Mergers & Acquisitions defined year in tires In a quiet year marked by supply issues, the big deals happening in the retail-tire industry have defined 2021. Editorial Our View: Infrastructure bill step in right direction Aside from actual tire sales to support the work, the tire and auto parts industries may benefit most from supply-chain improvements. Editorial Our View: Littlefield perfect fit for tire industry Roy Littlefield and the late Martin J. Barry will be welcomed to the Tire Industry Hall of Fame. Load More SIGN UP FOR NEWSLETTERS Daily Newsmail Breaking Alert Aligning with ADAS Service Zone Most Read stories Data Store Tire Business Webinars and Livestreams EMAIL ADDRESS Please enter a valid email address. Please enter your email address. Please verify captcha. Please select at least one newsletter to subscribe.