REYNOLDSBURG, Ohio — Tire industry veteran Edward Koczan has joined Kenda Tire USA Inc. as a member of its automotive sales team.
Mr. Koczan will be responsible for several roles in the automotive sales channel, including managing strategic accounts, driving growth of Kenda's automotive tire channel sales and identifying new growth opportunities. He will report to Branden Stotsenburg, vice president of automotive division, for Kenda USA.
Prior to joining Kenda, Mr. Koczan worked for Sumitomo Rubber North America Inc.'s Falken brand. He also has worked for Toyo Tire USA Corp., Nexen Tire USA and Sentury Tire North America.
According to Kenda, Mr. Koczan will contribute to enhancing Kenda's Light Truck Boot Camp dealer experiential incentive program, the Kenda Traction associate dealer program, product education and dealer training initiatives for Kenda's existing partners.
"Kenda is fortunate to have committed channel partners who are growing rapidly with our automotive products," Mr. Stosenburg said. "As we plan for accelerated growth, Kenda is excited to add Ed to our team, and we anticipate adding additional experienced sales associates to the Kenda family in 2019."
Mr. Koczan said Kenda is "truly on the rise. We're providing a value proposition to our dealers with products that are some of the most innovative in the industry and I feel very privileged to have the opportunity to be a part of this exciting and innovative brand as we craft new ways to deliver that message."
Kenda called the hiring affirmation of its intent to grow market share and work with Kenda's retail and wholesale partners "to strengthen the message of Kenda's strong product offerings to grow brand awareness in the passenger and light truck space."