FORT MILL, S.C. — Continental Tire the Americas L.L.C. plans to raise prices on Continental- and General-branded passenger and light truck tires sold in the U.S. market, effective Jan. 7.
While Conti did not specify a percentage increase, it said the increase will vary across marketing lines and tire sizes. The tire maker said specific line-item details will be communicated to direct customers by Dec. 7.
The price adjustment, Conti said, is in response to the continued escalation of raw materials, energy, and logistics costs associated with the production and distribution of these products.
This marks the first U.S. price increase for tire maker since May 2017, when it boosted prices for Continental- and General-branded passenger and light truck tires by up to 7 percent. It also raised prices in March 2017, in the U.S. and Canada on Continental-, General-, and AmeriSteel-brand truck tires by up to 8 percent.
Conti is the 10th tire company to announce price increases in recent weeks. Others are:
- Alliance Tire Americas Inc. — up to 4 percent across all product lines for the Alliance, Galaxy and Primex brands;
- Bridgestone Americas — national account, national fleet and national fleet preferred-account prices on all Bridgestone and Firestone TBR tires and Bandag retreads sold in the U.S. and Canada, effective Nov. 9 and varying by product line. Bridgestone also raised prices Oct. 1 on all passenger and light truck tires by up to 3.5 percent, varying by product line and 10 percent on Sept. 24 on Dayton-brand TBR tires sold in the U.S. and Canada;
- Cooper Tire & Rubber Co. — up to 4 percent on all Cooper-produced passenger and light truck tire brands, effective Oct. 1;
- Giti Tire USA — up to 5 percent on passenger, light truck, SUV and CUV tires and up to 10 percent on TBR tires;
- Goodyear — all of its brands of commercial tires and retreads in the U.S., most up to 4 percent, effective Dec. 1;
- Kumho Tire USA Inc. — up to 6 percent on passenger, light truck and medium truck tires sold in the U.S., effective Oct. 1.
- Michelin North America Inc. — commercial products and services in the U.S. by up to 8 percent on Dec. 1, and up to 5 percent on Michelin, BFGoodrich and Uniroyal brands' passenger and light-truck tires in the U.S. and Canada — as well as Michelin-brand two-wheeler tires — on Jan. 1.
- Nexen Tire America Inc., up to 6 percent on all passenger and light truck tires sold in the U.S.; and
- Toyo Tire U.S.A. Corp.— by and undisclosed amount on select passenger and light truck tires and by up to 2 percent on most commercial truck tires, effective Jan. 1.