MADISON, Ind. — Vehicle Service Group (VSG) is marking the 50th anniversary of its Forward Lift brand of light-duty and heavy-duty vehicle lifts with an updated logo as well as new product-focused advertising and social media campaigns.
Forward Lift, established in 1968, markets lifts for independent repair shops, car dealers, body shops, national accounts, vehicle enthusiasts, hobbyists and heavy-duty truck maintenance facilities. Its products are available through local distributors and national parts suppliers.
The current Forward line-up includes two-post, four-post, low/mid-rise, scissor, motorcycle and mobile column lifts.
In addition to Forward, VSG manufactures several vehicle lift and collision repair brands, including Rotary, Chief, Direct-Lift, Hanmecson, Ravaglioli, Revolution, Elektron, Blitz, Nogra, Butler, Space and Sirio.