ROCHESTER, N.Y. — Monro Inc. has refreshed its corporate and retail websites in line with the rollout of the firm's "customer-centric" engagement initiatives and development of an "omni-channel" presence.
The website modernization will be followed by the launch of e-commerce capabilities in the first quarter of fiscal 2020, Monro said.
The refreshed retail website — which displays "Monro Auto Service And Tire Centers" — offers a responsive design for mobile users, a streamlined tire search and improved content and functionality, including its good/better/best product and service packages.
The corporate site provides detailed information regarding Monro's vision, values, leadership and financial performance.
Deborah Brundage, senior vice president of marketing and merchandising, said the refresh is a "critical step in our efforts to improve the overall customer experience and build a robust omni-channel presence. Our new websites better position us to address our customers' needs and communicate with valued stakeholders."
The move falls under the Monro.Forward strategy the auto service and tire provider launched earlier this year. It which focuses on driving operational excellence and delivering a consistent, best-in-class customer experience, Monro said.