NASHVILLE, Tenn. — Hankook Tire America Corp. has promoted tire industry veteran Jim Sicking to senior director of passenger car and light truck sales, where he will be responsible for all replacement tire sales at the company.
Mr. Sicking, with nearly 30 years of sales experience in the automotive industry, joined Hankook last May as director of corporate sales. He will oversee all customer relationships in his expanded role.
"As our presence in the American tire market grows, Jim provides the expertise necessary to manage our expanding customer portfolio," said Hosung Suh, president of Hankook Tire America Corp., the North American subsidiary of Hankook Tire Co. Ltd.
Mr. Sicking said he appreciates the opportunity to lead the department. "The quality of our products is surpassed only by the loyalty of our customers, and we are committed to providing them with market-leading service," he said.
Hankook said the move is designed to deepen relationships with customers by optimizing its market approach to be in line with the company's sales strategies.
Last October, Hankook inaugurated production at its $800 million Clarksville, Tenn., tire plant, which is scheduled to produce 5.5 million passenger and light truck tires annually after the first phase is complete.