HOMESTEAD, Fla. — NASCAR has renewed its exclusive race tire supply agreement with Goodyear for the sanctioning body's three top national series for an undisclosed number of years.
Financial terms also were not disclosed.
Goodyear produces more than 100,000 tires annually for NASCAR at its race tire unit in Akron.
The "multi-year" deal continues Goodyear's designation as the official tire of NASCAR and extends a relationship that started in 1954.
Goodyear has been NASCAR's exclusive race tire supplier since 1997; its last contract extension was in 2012.
NASCAR President Brent Dewar said Goodyear's "commitment to innovation and excellence plays a key role in our unyielding pursuit to deliver the best racing product in the world."
NASCAR and Goodyear disclosed the contract extension at Homestead Miami Speedway prior to the start of the 2017 Monster Energy Cup finale this past weekend.
Goodyear Chairman, CEO and President Richard Kramer said the new agreement "celebrates our enduring relationship with NASCAR and the continuing value of NASCAR to the Goodyear brand."
Goodyear has been its most-recognized sponsor for the past five years, according to the 2016 NASCAR sponsor loyalty survey conducted for SportsBusiness Journal/Daily by Turnkey Sports & Entertainment.