JACKSONVILLE, Fla. — Meineke Car Care Centers L.L.C. is conducting a "round it up" campaign to help the Wounded Warrior Project as part of the franchisor's 45th anniversary celebration.
Meineke franchisees will be encouraging their customers to round their bills up to the nearest dollar, and Meineke will donate the overage to WWP, a non-profit that funds programs and services to assist injured veterans with mental health, physical health and wellness, career and benefits counseling.
"Meineke has a long history of supporting active-duty military members and veterans with special services, offers, and restored vehicles as a thank you for their service," said Meineke President Danny Rivera.
"Through this campaign," he said, "we, along with our customers, are able to help raise funds for those in need of medical treatment, counseling, housing, and other needs."
The program will be offered at Meineke's 225 franchised locations throughout the U.S. The campaign started Oct. 14 and runs through Nov. 24.