MCHENRY, Ill. — Brake Parts Inc. (BPI) has named Paul Ferrandino its chief commercial officer (CCO).
His duties include overseeing sales, marketing, catalog and technical services for Latin America and North America for the McHenry-based manufacturer and supplier of brake system components.
Mr. Ferrandino reports directly to David Overbeeke, BPI's president and CEO, who said the new CCO “has a proven track record of sales success, forging solid customer relationships via developing value propositions, allowing for mutual growth. His experience, energy and leadership skills will be an asset for BPI as we continue to introduce new products and expand customer partnerships.”
Prior to joining BPI, Mr. Ferrandino spent 28 years with Ricoh Americas Corp., starting out as a sales representative and advancing to sales manager, branch manager and region vice president before assuming the role of vice president - mid market sales, Ricoh USA.
BPI is a global automotive aftermarket supplier of friction components, rotors, drums, calipers and hydraulic products that it said meet or exceed original equipment fit, form and function requirements.
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