KYB kicks off two marketing promotions

GREENWOOD, Ind. — KYB Americas Corp. has started two fall marketing promotions.

The Win With KYB campaign gives automotive service providers the chance to win more than $60,000 worth of prizes, including KYB's Max Truck, an F250 Super Duty equipped with MonoMax shocks.

The KYB Max Truck is a 2015 model year diesel truck that has been upgraded with custom wheels, a KYB body wrap, tires, bumpers and other accessories.

The truck was selected as the the prize to call attention to KYB's monotube Gas-a-Just and MonoMax truck product lineups. KYB said these products can increase a vehicle's control and handling performance for consumers, based on how they use the truck.

Shop owners can enter Win With KYB, which runs through the end of October, by logging on to www.winwithkyb.com and registering their information. They are eligible to win a set of shocks or struts for their own vehicle or KYB apparel, in addition to the KYB Max Truck.

Meanwhile consumers can win up to $100 on a Visa prepaid card for qualifying purchases in a promotion called Feeling is Believing. This marks the second time this program has run in 2017.

Feeling is Believing runs through the end of September, and motorists in the U.S. and Canada are eligible. Visa prepaid card levels start at $40 for a pair of KYB strut-plus complete strut assemblies, or four KYB shocks or struts. Consumers can earn $60 by purchasing a combination of two Strut-Plus with two struts or shocks.

A $100 reward is available for the purchase of four KYB Strut-Plus complete assemblies.

For more information visit www.kyb.com/save.

"Every year we think strategically on how we can leverage our marketing and promotional activities to create exposure to our product and category," said Mac McGovern, KYB marketing and training director said. "By offering promotions that target several different levels in the distribution channel, we are helping customer partners sell more parts.

"Our programs also create an opportunity to open a conversation with motorists and service providers on vehicle safety, handling and control benefits of ride control replacement."

KYB Corp, a global hydraulics manufacturer, has more than 8,100 employees and sells its products in more than 100 countries.