COFFS HARBOUR, Australia (Nov. 15, 2016) — Pirelli Tyre S.p.A. will not compete in the World Rally Championship (WRC) next year, choosing instead to focus its motorsport resources on the approximately 300 other racing series it supplies worldwide.
Pirelli Motorsport Director Paul Hembery disclosed Pirelli's decision Nov. 11 during Rally Australia, the 2016 WRC season finale.
Pirelli re-entered WRC competiton in 2014 after a three-year-hiatus following the company's decision to end its WRC supply deal in 2010 after it was granted the exclusive tire supply contract for Formula 1.
“Rallying is a form of motorsport that we are very passionate about and will continue to support enthusiastically,” Mr. Hembery said. “However, we're not homologating a WRC tyre for next season in order to concentrate on the 300 or so other championships that we supply worldwide.”