Denso hires aftermarket mkting. mgr.

LONG BEACH, Calif. (Nov. 7. 2016) — Denso Products & Services Americas Inc.   has hired Daniel Muramoto to succeed the retiring Larry Fidance as marketing manager of aftermarket automotive products and services for a subsidiary of global automotive supplier Denso Corp.

Mr. Fidance will retire in December after more than 11 years with Denso.

Mr. Muramoto joins Denso from Kubota Tractor Corp., where most recently he was regional dealer group advertising and CRM manager. Prior to that he managed marketing communications and direct marketing for Nissan North America.

In his new position, Mr. Muramoto will oversee a team of marketing professionals handling advertising campaigns, product websites, social media, trade shows, product catalogs, technical publications, external affairs and corporate communications.

He brings more than 20 years of marketing experience in the automotive and heavy equipment industries to the job, according to a news release issued by Denso.

“Dan Muramoto has a proven track record of developing and managing successful marketing programs that are embraced by wholesalers, retailers and end consumers,” David H. Williams, senior manager of the strategic planning and marketing departments for Denso Products, said.

“We welcome his expertise, especially in branding and campaign development to champion vehicle products to our all of our customers.”