Race weekends will include segmented timing and scoring — a service unavailable at other amateur motorsports events — as well as having a dedicated “Super Tour Radio presented by Hoosier Racing Tire” team of announcers on hand to provide consistent insight and entertainment both for those at the track and online at SCCA.com.
Hoosier Super Tour races will be broadcast live online at SCCA.com, the SCCA said.
According to Eric Prill, the SCCA's vice president and chief operating officer, the Super Tour connects premier events that drivers enjoy traveling to with a dedicated point series that decides nationwide Super Tour Champions separate from U.S. Majors Tour Conference Championships.
“While many of our racers like to keep their racing close to home,” Mr. Prill said, “there are others that prefer to travel to these showcase events. The new structure provides something for both groups.”
Bruce Foss, Hoosier's business unit manager for circuit racing tires, said getting involved with the SCCA in this manner is a “great partnership opportunity and makes perfect sense.
“Hoosier's fortunate position in the Club Racing marketplace allows us to extend monetary support for this opportunity. The Hoosier Super Tour will provide an upgraded event experience for the participants and for those who follow the action via the internet, while providing an opportunity to further promote the Hoosier brand.”
Hoosier offers a wide range of bias and radial racing tires for many of the SCCA's classes — including DOT-approved types and sizes for those classes that require them.
Hoosier's deal with the SVRA calls for Hoosier to be the association's “official tire” in 2017, a designation that provides perks such as paddock displays, signage and public address presence at events as well as advertising and marketing across all of the SVRA's media platforms.
SVRA President and CEO Tony Parella called joining forces with Hoosier “another critical piece of the puzzle as we enhance our national racing platform with an impressive and growing list of investing sponsors.”