TRELLEBORG, Sweden (Sept. 26, 2016) — Trelleborg Wheel Systems has launched a Heroes program to collect and showcase experiences of farmers who used Trelleborg products to help solve an issue.
Trelleborg has created a dedicated webpage to showcase all the customers taking part in the Heroes initiative, which will be kept up to date with video interviews with customers around the world as they become available, the company said.
The Heroes' stories also can be viewed in Trelleborg's aTtraction magazine app, which offers industry and company news for farmers and dealers.
The Heroes series launches with the story of Guillaume Agneessens, co-owner of Agri Minon, an agricultural contracting company in Belgium, who discusses the traction capacity and wear resistance of the Trelleborg TM1060 tires.