BETHESDA, Md. (Aug. 4, 2016) — The Auto Care Association (ACA) and IHS Markit will present the second webinar in their Industry Analysis Webinar Series featuring experts on key issues facing the industry.
“The Connected Car 2016 — Electronics and Software Impacting the Service Car Industry,” will be presented by Colin Bird, senior automotive analyst for IHS Markit, at 2 p.m. ET on Wednesday, Aug. 17.
London-based IHS Markit calls itself “a source of information, analytics and expertise forging solutions that shape the automotive aftermarket.”
Electronics and software in a modern vehicle now accounts for nearly 50 percent of the vehicle's value, according to IHS Markit. Connected cars have also gradually become a larger share of cars sold in every region of the world. The webinar will cover how these developments may impact the vehicle service and repair industry — or the do-it-for-me industry — by forcing more customers into specific channels, such as franchised car dealerships that may be the only channel equipped with the tools and expertise to service these types of vehicle software, Bethesda-based ACA said.
Mr. Bird also will discuss consumer desirability of specific telematics, infotainment, comfort and safety features, desired telematics services and concerns with the idea of self-driving cars.