BEND, Ore (June 10, 2016) — Known for decades as the leading tire retailer in the Pacific Northwest, Les Schwab Tire Centers Inc. is embarking on a multi-year growth plan that will see the dealership push further into California and Colorado while also evaluating potential growth areas beyond its existing nine-state footprint.
Chairman and CEO Dick Borgman shared those plans and other details of the company's operations with Tire Business recently in an interview at the company's headquarters on the outskirts of Bend.
Les Schwab plans to open as many as five stores this summer in southern California along with others in the greater Denver metro area.
The push for new stores coincides with the introduction a few years back of an open-floorplan look for Schwab's stores — one that features lots of glass and natural light. The new look will be used on all new stores, Mr. Borgman said, and the format's essentials also will be incorporated in upgrades to existing stores within the dealership's footprint.