GRAND BLANC, Mich. (May 25, 2016) — On May 11 a hundred years ago, General Motors Corp. founder William C. “Billy” Durant assembled a “dream team” of premium automotive brands into a new company he called United Motors Corp., which later became ACDelco.
His goal was to provide a single source for service and replacement parts to the growing number of car buyers in the nation.
Today, as the ACDelco brand celebrates its 100th birthday, the company is reflecting on its heritage while planning its future in a transforming automotive industry.
The company — with a storied brand history that included tagging along for flights over the Atlantic with Charles Lindbergh and Amelia Earhart; on the racetrack with Dale Earnhardt; and into outer space on Apollo moon missions — said it is “leveraging its GM roots to understand the advanced powertrains, telematics and technologies that will reshape the future for everyday motorists.”
Robert Sanford, general director for ACDelco, said “no business achieves this kind of a milestone by itself, and we're grateful for the support of our parts customers and employees who've helped make ACDelco what it is today. We're honored that so many insist on using ACDelco parts, and we're looking forward to another 100 years of aftermarket leadership.”
Born in Flint, Mich., ACDelco, GM's Original Equipment automotive aftermarket parts brand — and OE brand for GM's Chevrolet, Buick, GMC and Cadillac nameplates — has evolved to hold a global presence in the aftermarket. It claims a catalog of more than 90,000 parts across 37 lines.